Media relations

[cs_content][cs_section bg_image=”http://mediaeq.co.za/wp-content/uploads/2017/08/strategic-comm-header.jpg” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _label=”Header” class=”cs-ta-center” style=”margin: 0px;padding: 155px 0px 120px;”][cs_row inner_container=”true” marginless_columns=”false” class=”cs-ta-center” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h3″ looks_like=”h2″ accent=”false” style=”color: hsl(0, 0%, 100%);”]Media relations[/x_custom_headline][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” _label=”New Item 2″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][x_gap size=”10px”][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”3/5″ style=”padding: 0px;”][x_gap size=”10px”][cs_text class=”cs-ta-center” style=”color: #ffffff;”]Our approach to media relations is one of strategic alignment with organisational vision and goals. We ensure that though our media network, the relationship between the client and media is optimal.[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][x_gap size=”10px”][/cs_column][/cs_row][/cs_section][cs_section bg_color=”hsl(0, 0%, 95%)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _label=”Info” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/4″ style=”padding: 0px;”][x_gap size=”20px”][x_image type=”none” src=”http://mediaeq.co.za/wp-content/uploads/2017/08/media-rel-icon-gradient.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][cs_text style=”color: #e64514;font-size: 18px;”]We can assist with all functions of communication such as strategy, planning and implementation. Numerous platforms – online and offline – are used for these conversations with the end goal of building stronger businesses and reputations.[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”3/4″ style=”padding: 0px;”][x_custom_headline level=”h2″ looks_like=”h4″ accent=”false” style=”color: hsl(210, 66%, 21%);”]Strategic alignment is key[/x_custom_headline][x_gap size=”35px”][cs_text]mediaEQ’s team has over 20 years experience in media relations management. Part of the success of mediaEQ media relations projects has been the close alignment of the communication and media relations strategy with that of the corporate strategy.

This is built by the following process:
– Build an understanding of the programme’s mandate and its deliverables for the current year
– Build an understanding of past performances of the programme and in particular, the communication and media relations team
– Build an understanding of the expectations of the leadership and communications team (and what constitutes success on their part)
– Build an understanding of the programme’s current profile with stakeholders (including undertaking a mini perception with the media)
– Translate this into a communication and media relations strategy
– Develop an implementation plan with measurement as a key indicator of success.

SPECIALIST KNOWLEDGE
We have a consummate understanding of higher education, as well as financial and development sectors.[/cs_text][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _label=”Track Record” class=”cs-ta-center” style=”margin: 0px;padding: 45px 0px 65px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h2″ looks_like=”h3″ accent=”false” style=”color: hsl(210, 66%, 21%);”]Track Record[/x_custom_headline][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” _label=”New Item 2″ style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][x_gap size=”5px”][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][cs_element_image _id=”31″ ][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][cs_element_image _id=”33″ ][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][cs_element_image _id=”35″ ][cs_element_gap _id=”36″ ][cs_element_image _id=”37″ ][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/5″ style=”padding: 0px;”][x_gap size=”5px”][/cs_column][/cs_row][/cs_section][/cs_content][cs_content_seo]Media relationsOur approach to media relations is one of strategic alignment with organisational vision and goals. We ensure that though our media network, the relationship between the client and media is optimal.
We can assist with all functions of communication such as strategy, planning and implementation. Numerous platforms – online and offline – are used for these conversations with the end goal of building stronger businesses and reputations.
Strategic alignment is keymediaEQ’s team has over 20 years experience in media relations management. Part of the success of mediaEQ media relations projects has been the close alignment of the communication and media relations strategy with that of the corporate strategy.
This is built by the following process:
– Build an understanding of the programme’s mandate and its deliverables for the current year
– Build an understanding of past performances of the programme and in particular, the communication and media relations team
– Build an understanding of the expectations of the leadership and communications team (and what constitutes success on their part)
– Build an understanding of the programme’s current profile with stakeholders (including undertaking a mini perception with the media)
– Translate this into a communication and media relations strategy
– Develop an implementation plan with measurement as a key indicator of success.
SPECIALIST KNOWLEDGE
We have a consummate understanding of higher education, as well as financial and development sectors.
Track RecordImageImageImageImage[/cs_content_seo]